Industry Trends, Tips, & Tidbits
Read more from the Bluprint by Brindle team below.
Apartment Website Design Inspiration — Our Top Picks of 2025
Let’s face it — a bad apartment website can be a major turn-off for potential residents. If they can’t find what they’re looking for, ...
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Custom Website Design vs Template: Which One is Right for Your Apartment?
The Right Website is Key to Success If you’re a multifamily owner or property manager, you know that your website isn’t just a digital ...
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UX Strategies Behind the Best Apartment Website Design
Apartment hunting has gone digital—and if your website isn’t designed for today’s mobile-first world, you’re missing the mark. Let’s be honest: who isn’t glued ...
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The Ultimate UX Checklist for Multifamily Site Design
In the rental market, that first point of contact often happens face-to-screen instead of face-to-face. That’s why the user experience of your multifamily site ...
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Marketing for Multifamily: How to Optimize Your Website for Higher Conversions
Let’s be real: many apartment websites could use a little refresh (ahem, complete revamp). There’s either a sea of sameness or a website that ...
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5 Reasons to Choose a Bluprint Website Over a RentCafe Website
vs Choosing the right platform for your property management is kind of like picking the perfect pair of shoes — it has to fit ...
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6 Reasons You’re Missing Apartment Leads Online
We get it. Building a lead generation website that actually turns visitors into apartment leads? It’s no walk in the park. It’s a delicate ...
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5 Tips to Creating Your Google Ads Landing Page
A well-crafted apartment landing page can be the difference between a successful Google Ads campaign and wasted ad spend. Creating a high-converting landing page ...
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5 Features You Need in Your High-Converting Multifamily Website Design
A lot of people love to say that Target is superior to Walmart, but truthfully? They sell VERY similar products and carry a lot ...
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The Benefits of Using an Apartment Website Template
Having a strong online presence is key for apartment communities to attract potential residents. But not every property has the budget for a custom ...
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