Industry Trends, Tips, & Tidbits

Read more from the Bluprint by Brindle team below.
Modern apartment interior with large window.

Key Features of an Apartment Management System for Better Resident Experience

Imagine this: You’re about to move into a new apartment. You hop on the website, apply in minutes, pay rent from your phone, and ...
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Woman viewing apartment website on laptop screen.

Apartment Website Builder vs. Website Template: What’s the Difference?

If you’re looking to build a new website for your apartment community, you’ve probably come across terms like “apartment website builder” and “website template.” ...
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Person using smartphone outdoors

The Importance of Mobile-Friendly Web Design for Apartments

We may be stating the obvious here, but in this competitive market and digital era, where information is just a tap away, having a ...
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Luxury apartment exterior with pool and patio area.

Apartment Website Design Inspiration  — Our Top Picks of 2025

Let’s face it — a bad apartment website can be a major turn-off for potential residents. If they can’t find what they’re looking for, ...
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Comparison of custom vs templated websites.

Custom Website Design vs Template: Which One is Right for Your Apartment?

The Right Website is Key to Success If you’re a multifamily owner or property manager, you know that your website isn’t just a digital ...
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Tablet displaying Nashville apartment website

UX Strategies Behind the Best Apartment Website Design  

Apartment hunting has gone digital—and if your website isn’t designed for today’s mobile-first world, you’re missing the mark.  Let’s be honest: who isn’t glued ...
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Person using smartphone, close-up of hands.

The Ultimate UX Checklist for Multifamily Site Design 

In the rental market, that first point of contact often happens face-to-screen instead of face-to-face. That’s why the user experience of your multifamily site ...
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Modern apartment building website layout preview.

Marketing for Multifamily: How to Optimize Your Website for Higher Conversions

Let’s be real: many apartment websites could use a little refresh (ahem, complete revamp). There’s either a sea of sameness or a website that ...
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Two tablets displaying a real estate website

5 Reasons to Choose a Bluprint Website Over a RentCafe Website

vs Choosing the right platform for your property management is kind of like picking the perfect pair of shoes — it has to fit ...
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Person working on laptop with Coca-Cola bottle nearby.

6 Reasons You’re Missing Apartment Leads Online 

We get it. Building a lead generation website that actually turns visitors into apartment leads? It’s no walk in the park. It’s a delicate ...
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